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Photograph by Michele Newbanks
Perry Spaur of Copperhead Handyman Products and services, and Jordana Bungard display the new indication to owners Kerry Westermeyer and Stephen McCarthy Thursday afternoon at the freshly rebranded McCarthy Genuine Estate in Marietta.

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After extra than 15 years as Real Dwelling McCarthy True Estate, the business is going back to its roots.

On Thursday afternoon, McCarthy Actual Estate held an open up dwelling to celebrate likely impartial, showing off the new logo and newly placed indication in entrance of its 2nd Street, Marietta, office environment.

Mates, organization neighbors and realtors from other businesses filed by way of the entrance doorway to congratulate the house owners, Kerry Westermeyer and Steve McCarthy, on their rebranding and celebration of 65 yrs in company.

Joyce Stanley was just one of the McCarthy realtors who visited through the open home. She has worked with McCarthy True Estate for about 11 years out of the Washington Boulevard, Belpre, business.

She claimed she lived in Belpre and several places of work would not make it possible for a section time realtor, so she interviewed with McCarthy. He enable her do the job element-time and soon after a when, she went comprehensive-time.

She and Jesse Joseph, one more realtor from the Belpre office, talked about the new place of work sign they would be receiving even though examining out their new organization cards and title tags, all with a green and black emblem.

The enterprise has been open up for 65 several years, but in 2004, the house owners made a decision to go with the pink-and-white themed Actual Dwelling Genuine Estate.

“Real Residing brand has made a decision to discontinue the manufacturer in 2023, so at that point when we got recognize of that last tumble, Steve and I talked and we preferred to go back again independent,” said Westermeyer. “We collaborated with other Real Dwelling brokers around the country. We experienced Zoom conferences with them and there’s so many facets to owning a franchise and then likely back to currently being unbiased.”

She stated there are so lots of organization-form platforms to perform with or make use of to deliver customer and seller leads to the firm. They will be partnering with 1 in the in the vicinity of potential, she reported.

“We’re fired up to be again to McCarthy Real Estate,” she said. The crimson and white logos of Serious Living have been changed with the inexperienced and black when they were formerly independent. This time, they went with an solely new emblem that would be simple to see on lawn signs.

“Of class McCarthy is Irish, and we are also, and it was challenging to swallow when we experienced to go to the crimson with Authentic Dwelling, so we’re thrilled to be again to us. We handle all the things,” Westermeyer claimed.

She stated it is a wonderful time to rebrand considering the fact that they are in their 65th year of business enterprise, producing them “the longest living serious estate corporation in the valley, so we’re happy of that much too.”

The past couple several years, McCarthy Genuine Estate has been difficult at function selling a whole lot of attributes.

“There’s minimal stock and substantial need and prices have long gone up. It’s been a pretty, very, pretty busy few decades,” Westermeyer stated.

Michele Newbanks can be reached at mnewbanks@mariettatimes.com.

At a look:

¯ McCarthy Serious Estate held an open up home Thursday.

¯ They are heading impartial soon after currently being with Actual Residing since 2004.

¯ They showed off their new symbol and celebrated 65 years in organization.

Source: Kerry Westermeyer.

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