Formerly of West Usa in Peoria, real estate agent Rebecca Durfey joined Keller Williams Realty in Glendale. 

The $50 million in volume producer strives to give her shoppers an “exceptional experience” when they are getting and offering. 

Durfey put in 20 yrs with West United states and has sort text for her previous brokerage. 

“They constantly let me do my have detail, and which is labored properly for a prolonged time,” Durfey said. “I’ve hardly ever felt it important to make a swap until eventually I understood I have completed as much as I can at West United states of america, and I wanted to ultimately embrace Keller Williams’ choices to help me expand and provide my clientele even much better.”

When Durfey began in authentic estate 20 many years ago, she believed she’d be carrying out very well if she could near 5 offers a yr. In 2020, she closed a lot more than 100 — all as a one agent with a person certified assistant, Sherri Dastrup.

By means of the several years, Durfey has taken a deep dive into the Keller Williams by forming relationships with KW brokers and leaders, pursuing govt chairman of the board Gary Keller’s communications and teachings, studying Keller’s publications and attending various of the company’s gatherings. 

Now, she is using the purely natural subsequent action for her job, with her clients’ ideal interests at coronary heart.

“This move is not about the dollar. It is not about production or figures. For me, this is about partnering with a enterprise that can aid me proceed to exceed my clients’ expectations,” Durfey reported.

Now that she’s created the transition to Keller Williams, her target is to create upon her organization by applying the tested technological innovation remedies, methods and processes. 

“Because I’m Kind A and inspired by performance, I’m anticipating a far more streamlined, substantial-performance operation,” Durfey stated.

With the support she will get from Keller Williams, she hopes to maximize her bandwidth by incorporating new staff associates and achieving the following stage of good results, which she often steps via the lens of shopper gratification. 

“I presently know how to obtain and sell a residence. What I like is this idea of private progress and education and a improved comprehending of the company aspect of factors: producing a group of proficient persons,” Durfey extra.